Know Your True Profit on Every Card You Sell.
Connect your sales channel and bring sales, marketplace fees, buyer-paid shipping, shipping costs, and inventory cost together—so you can see what you actually made on every card sale.
eBay is available now. More marketplace connections are planned.
Free plan — no card required · Seller & Pro — 14-day trial, card required
Recommended by card sellers on Facebook.
Secure eBay connection
Sign-in and approval happen on eBay, so ProfitWire never sees your eBay password. ProfitWire imports the listings, orders, buyer-paid shipping, fees, and payouts needed to calculate your profit. Listing permission is used only when you explicitly start the optional Direct Listing flow.
Already have an account? Sign in
Sales are not profit
Illustrative example · not customer data
Sales
$1,842.16
Sales Profit
$612.44
- − Marketplace fees$268.90
- − Shipping$214.40
- − Cost of the cards$746.42
- = Sales Profit$612.44
ProfitWire tracks fees, shipping, cost of goods and adjustments on every eBay order, so the number you see is what you actually made.
What did that sale actually make?
Enter one sale. ProfitWire does this for every sale automatically — with your real fees, refunds and cost basis.
This is an estimate. It doesn't include taxes, promoted-listing fees, refunds or other marketplace adjustments.
See real profit on every saleOne sale. Every dollar accounted for.
A $42 sale is not $42 of profit. ProfitWire applies the fees, the shipping on both sides, and what the card cost you — then shows what's actually left.
- Sale price
- $42.00
- Buyer-paid shippingIncome, not a cost
- + $4.75
- Marketplace & payment fees
- − $6.11
- Shipping label
- − $4.63
- Cost of the cardEstimated
- − $5.00
- Net profit
- $31.01
Illustration of ProfitWire's accounting for a single sale. Not a customer result.
And when cost data is missing?
Most sellers don't have a clean cost record for everything they own. ProfitWire never pretends otherwise — it labels every sale with how much confidence its cost deserves.
You entered the purchase price, or it came from a recorded purchase or a RipTracker allocation.
No purchase record exists yet, so ProfitWire applies a clearly labelled estimate instead of treating the card as free.
High-value sales are never estimated. ProfitWire flags them and asks you for the real cost.
Your books don't have to be perfect to get started.
ProfitWire builds an economic starting point from the information you already have, identifies which costs are estimates, and replaces those estimates as verified purchase data comes in. Don't wait until your books are clean to use ProfitWire — use ProfitWire to get them clean.
- 1Uncontrolled inventory
Cards you own with no reliable cost record.
- 2Estimated COGS
A clearly labelled starting cost so nothing reads as free.
- 3Reconciliation
Sales matched to inventory, fees and shipping applied.
- 4Verified COGS
Estimates replaced as real purchase data arrives.
- 5Actual profit
What you really made, sale by sale.
Know how much confidence to place in your profit.
ProfitWire scores how much of your reported profit is backed by verified cost — weighted by dollars, not item counts — and tells you the single highest-impact thing to fix next. Your league measures data completeness, not your skill or the size of your business.
You've started. Most costs are still unknown.
A real picture is forming.
Most of your profit is backed by verified cost.
Verified across the board, nothing large unexplained.
An estimated cost is clearly identified as an estimate. It is not a documented acquisition cost and is not a substitute for your accounting or tax records.
Facebook recommendations
What sellers are saying
“Well designed site, easy and intuitive. The developers are very responsive which is a huge plus.”
“Easy to use, super slick tool.”
“Best app for seeing what you actually make on card sales.”
One workspace for eBay seller profit tracking, inventory, scanning, rips, and listings.
Know Your Inventory
Track every card, raw or graded, with cost basis, condition, and category.
Understand Real Profit
See true profit per sale after fees, refunds, shipping, and cost of goods.
Scan Cards Faster
ProfitScan identifies cards, helps estimate value, and prepares them for inventory.
Track Every Rip
RipTracker allocates costs, tracks hits, and turns completed rips into inventory.
Connect Your Sales Channels
Connect supported marketplaces, import selling activity, and manage inventory records from one workspace. eBay is available now.
See the health of your card business at a glance
Track revenue, sales profit, expenses, inventory value, sold units, and financial trends from one connected dashboard.
- Revenue, profit, and expense KPIs
- Inventory value by category
- Monthly and rolling views
Turn card images into structured inventory
Scan or upload the front and back of a card, verify the identification, and prepare it for inventory without re-entering the same information.
- Front and back image capture
- Confidence-scored identification
- Direct handoff into inventory
Allocate every dollar from every rip
Track purchase cost, hits, bulk, and remaining inventory so every card enters your business with an accurate cost basis.
- Per-rip cost allocation
- Hits, inserts, and bulk pools
- Completed rips flow to inventory
You paid $180.00 for a box and pulled 300 cards.
- 3 hits share the remaining $87.75, weighted by estimated value
- $87.75
- 24 premium bulk × $1.00
- $24.00
- 273 base bulk × $0.25
- $68.25
Allocated cost per card
- Hit 1 — est. value $120
- $52.66
- Hit 2 — est. value $60
- $26.32
- Hit 3 — est. value $20
- $8.77
- Each premium bulk card
- $1.00
- Each base bulk card
- $0.25
Every card enters inventory with its own cost basis, and the allocated total is exactly $180.00 — the price you paid. When one of those cards sells, profit is calculated against its allocated cost.
Simple, predictable pricing
Start at $0 with manual tracking and a limited first eBay import. Ongoing eBay sync and reconciliation require Seller or Pro.
Free
For sellers getting organized
Manual inventory and sales tracking with core dashboard totals.
Seller
RecommendedFor active eBay sellers
Adds eBay imports, reconciliation, matching, and monthly reports.
Pro
For growing card businesses
Adds deeper reporting, ProfitScan, RipTracker, and Listing Health.
Free
For sellers getting organized with manual tracking and core dashboard totals.
- Manual inventory & sales entry
- Dashboard KPIs: revenue, profit, inventory value
- No exportable financial reports
- Cost basis per card, raw or graded
Seller
RecommendedFor active eBay sellers ready to reduce manual reconciliation work.
- eBay listing & sales import (import only)
- Monthly profit & loss reports you can print or export
- Reconciliation & sales matching
- Listing aging
Pro
For growing card businesses that need deeper reporting and Pro tools.
- Everything in Seller
- Quarterly, annual (tax-year) & custom-range reports
- ProfitScan & RipTracker included
- Listing Health diagnostics
Try Seller or Pro free for 14 days. Cancel before your trial ends and you won't be charged.
Cancel anytime · Compare Free, Seller and Pro · ProfitWire vs a spreadsheet
The story behind ProfitWire
Built by a seller, for sellers.
Ross Johnstone built ProfitWire after running into a practical problem familiar to card sellers: eBay makes it easy to see what sold, but not what was actually made after fees, shipping, and inventory cost.
Operated by ProfitWire LLC, the product brings those numbers together so sellers can understand each sale and run their card business with clearer records.
Frequently asked questions
- What does ProfitWire do?
- ProfitWire tracks your card inventory and sales, then calculates the true profit on each sale after cost of goods, marketplace fees, shipping and refunds — so your dashboard reflects what you actually earned.
- Which trading-card categories does it support?
- ProfitWire is built for sellers across sports cards, Pokémon, Magic: The Gathering and other trading-card categories. Inventory, cost basis, sales and profit tracking work the same way for any card you sell.
- How does the eBay connection work?
- A Free account can connect eBay for a bounded initial import and see real ProfitWire results before choosing a paid trial. Seller and Pro keep listings, orders and fees synchronized after that. Optional Direct Listing is in limited testing and only publishes a listing when you explicitly start it.
- Which marketplaces does ProfitWire connect to?
- eBay is the supported marketplace today. Free sellers can run a bounded initial eBay import to see real results; paid plans provide continued synchronization and applicable ongoing marketplace tools. Support for additional marketplaces is planned but not available yet.
- Are ProfitScan and RipTracker included in every plan?
- ProfitScan and RipTracker are included in Pro. Free and Seller do not include them. Seller includes the eBay connection, reconciliation, sales matching and monthly financial reports.
- Is there a free trial?
- Yes. Try Seller or Pro free for 14 days. Cancel before your trial ends and you won't be charged.
- What does ProfitWire cost?
- Free is $0 forever, Seller is $19.99 per month and Pro is $29.99 per month. Billing is monthly and you can cancel anytime.